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Posts Tagged ‘zuckerburg’

Facebook may be the most “in” thing but don’t let it affect your social and professional life

January 29, 2011 Leave a comment

These days, Facebook may be the single best way online to keep in touch with friends, associates, far-flung family members, and people with similar interests. But if you’re not careful, it’s probably also the site most likely to get you into trouble.

Virtually every week, there’s another news report about employers using Facebook to evaluate or screen employees or potential employees, making assumptions about character, trustworthiness, or conduct based upon Facebook postings or “friends.”

Girlfriends and boyfriends, husbands and wives, friends and neighbours can check out each other’s Facebook pages with ease, possibly jumping to erroneous conclusions about what shows up. So how can you enjoy what Facebook has to offer while limiting your risk? Follow these steps:

Know your privacy settings

Whether you’re active or not on Facebook, if you haven’t visited the Privacy Settings area, you should put this on the top of your to-do list. In short, Facebook pages get indexed very well by the major search engines, and unless you know both what’s on your page and what could be on your page as a result of friends’ postings, you should take control pronto.

From Facebook, click Account in the upper right-hand corner,and from the drop-down menu, choose Privacy Settings. The Choose Your Privacy Settings page opens. Under Sharing on Facebook, go directly to the “Customize settings” link at the bottom of the Settings table, and make the most appropriate selections for what you wish to share with the world, your friends, and friends of your friends.

But don’t stop there. Under the Connecting on Facebook section, click the “View Settings” link. The Connecting on Facebook page appears,and from there you make important decisions such as whether you can be found as a result of a standard search on Facebook and whether others can view your list of friends.

Watch what you post

Consider Facebook a close relative of e-mail. That means that anything you say, any picture you post, any member you befriend can be made public without too much trouble – regardless of your privacy settings. In the digital age, after all, everyone knows how to copy and paste, and screen captures can easily link you with a post on your wall. If you really want something to remain private, don’t post it on Facebook.

Reign in third-party apps

A growing number of third-party social networking applications and websites – such as TweetDeck for Twitter and Digsby for instant messaging – are asking for access to your Facebook account so that updates can be sent two ways. Don’t allow such access requests unless you know what you’re getting into. Using third-party tools that are tied into Facebook might make you appear “online” on Facebook far more often than you actually are, for example – a potentially embarrassing situation.

Even when you do allow third-party access to your Facebook account, it’s a good idea to visit the Apps and Websites section of your Facebook Privacy Settings page to see which programmes have been granted access. From Facebook, click Account, Privacy Settings, and then under Apps and Websites, click the “Edit your settings” link. Adjust the settings appropriately.

Facebook taking on groupon – Launches Group-Buying Prototype

January 27, 2011 Leave a comment

Facebook is currently testing a new feature called “Buy With Friends,” which allows users to get discounts on virtual goods purchased by their friends.

Here’s how it works: A user makes an in-app purchase using Facebook’s currency, Facebook credits, and shares it in his or her newsfeed. A friend sees the purchase and can then buy the same item at a discount directly in the newsfeed.

Currently, the feature only works for certain in-game purchases of virtual goods. Developers determine the items and terms of the promotion.

Speaking at the Inside Social Apps Conference in San Francisco Tuesday, Facebook’s head of commerce product marketing Deb Liu said that during early tests, more than half of users chose to share their purchases with friends, Forbes reports.

Although Buy With Friends is currently restricted to virtual goods, we can easily envision how this feature could be expanded to include physical goods as well, especially as more and more retailers set up shot on Facebook. The prototype could be Facebook’s way to participate in the kinds of group-buying offers recently popularized by the likes of Groupon and Livingsocial.

Zuck you’ve been hacked!! – can we still trust on facebook!??

January 27, 2011 Leave a comment

Mark Zuckerberg’s Facebook fan page seems to have been hacked, with the hacker posting a message calling on the company to transform into a “social business.”

The message, seemingly posted on Facebook from Mark Zuckerberg’s account, was quickly removed (together with the fan page), but not quickly enough to go by unnoticed, receiving more than 1,800 “likes” and hundreds of comments in the process.

The message read: “Let the hacking begin: If facebook needs money, instead of going to the banks, why doesn’t Facebook let its users invest in Facebook in a social way? Why not transform Facebook into a ‘social business’ the way Nobel Prize winner Muhammad Yunus described it? What do you think? #hackercup2011″

Facebook made no statement about the incident, but if Zuckerberg’s fan page was indeed hacked, it’s a big deal. If the Facebook CEO (more accurately, the PR team that’s handling the page for him) can’t keep his Facebook account safe from intruders, who can?

What is your point of view?